Necessity. The mother of invention

At Intelligent Media, we consider ourselves “paper engineers”, experts in specialised direct mail. We’re constantly drawing, folding, cutting, sticking and inventing new and innovative ways to deliver your message. It’s our curious nature that empowers us to look for and create something new.

Typically, direct mail is the vehicle to get your message out. However, we see it as much more than that. It’s a partnership. A creative vehicle designed to work harmoniously with the campaign that is sure to resonate with your customers and prospects.

Unlike some of the outlandish statements made by some influential people throughout history, Intelligent Media doesn't believe in impossible. No, we believe in challenging the status quo.

Million televisions sold in Australia in 2009.

Million iPad 2's sold in the first weekend of launching.

Minutes of video (including TV, online & DVDs) are watched by adults in the UK.

The average time spent per day listening to the radio.

Million automobiles produced globally in 2010.

Intelligent Mailer

Well, that's intelligent!

Worried that the promotional mail you send doesn’t even get opened? Our Intelligent Mailer gives you the ability to fully customise your envelope with graphics, variable data and images.

With letterboxes over-saturated with mail, standing out from the point of engagement is becoming harder to achieve. The power of personalisation that goes beyond a plain text name and address, is undeniable. Testing shows response rates compared from static to personalised can jump from 3% to 25%. The more information you have on your customer, the more power you have.

Achieve more for less

It’s easy. The Intelligent Mailer is incredibly versatile. Simply start with the Self Mailer (envelope) and then tailor to suit your campaign. Intelligent Mailer’s can include a combination of:

Inserts used for flyers, letters, brochures or newsletters, inserts can be configured as 6pp DLs or stand alone A4s with each insert concertina folded (maximum 3 inserts).

Tip On used for business cards, reply paid envelopes, redemption vouchers, special offers, loyalty cards, you name it. Sizes can vary from 90mm x 40mm up to 145mm x 90mm.

R & D

A lot of blood, sweat and tears go into our specialised direct mail - and that's before we even go to print!

There are a number of factors to consider when coming up with the ideal DM piece - size, weight, substrates, the number of components. Are there moving components? Is it dynamic or static? How will it be delivered?

To overcome these hurdles our creative and production teams work closely together to come up with a solution that is both innovative and commercially viable. We start with a blank canvas. Multiple stocks are cut, folded and tested. Only when we have a working prototype, do we present to our clients and the mailer is skinned (creative applied).

FOLIO

Macro Pro Small DM
Flex Man DM
Trade Program DM
Advent One PureSystems
Lenovo Thinkpad
Lenovo Laser Pen Box
NAB Tablet Box
Macro Pro
Hufcor Autospec
Master Builders

Get in touch

If you have a project you'd like to discuss, big or small, we'd love to hear from you.

Use this contact form to get in touch, or if you like doing things a bit old school...

Give us a call
+ 61 3 9706 3800

Pop into the studio to say hi
20 Fiveways Blvd
Keysborough VIC 3173

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Intelligent Media

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20 Fiveways Blvd
Keysborough VIC 3173
03 9706 3800

Intelligent Media

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